Tony Voorhees

Product Designer & Brand Specialist


Tony Voorhees

About


Most designers specialize. I'd rather stay versatile—kind of like how I approach a mountain. Whether I'm hiking, biking, or snowboarding, I'm reading the terrain, adapting, and looking for the ideal line. Design works the same way for me. I move across product, brand, and visual systems—so I can design your app and build the brand around it without losing the thread.

Brands


I've designed for enterprise brands (AOL, Chase, EVgo), consumer favorites (Champion, Dewar's, DraftKings), and ambitious startups (Seek AI, Super Evil Megacorp, Cape Atlantis Shells).

Services


I design your product and brand together, so your app and marketing actually feel connected.

Product Design & Management
I take products from concept to launch—running user research, designing interfaces, building prototypes, and creating the design systems that help teams ship faster.

Brand & Visual Identity
I develop visual identities from scratch—designing logos, building brand systems, writing guidelines, and directing the creative vision that keeps everything cohesive.

Build & Launch
I don't just hand off designs—I build websites, oversee print production, and see projects through to launch.

Portfolio


EVgo.com

Redesigning EVgo.com

Design, Development, & Management

America's largest EV charging network had a website that didn't work. I fixed the infrastructure, unified the experience, and built tools that let marketing keep pace with the business.

Seek AI

Product Design & Management

I led product design at Seek AI, a startup using agentic AI to answer critical business questions. The company was acquired by IBM in 2025.

Seek AI
Cape Atlantis Shells

Cape Atlantis Shells

Brand Identity & Website

I built an eco-landscaping startup's complete brand system—identity, website, business cards, and vehicle decals—from concept to first customers.

DraftStreet Mobile

DraftStreet

Product Design & Management

I led product design for DraftStreet's mobile-first fantasy sports app, helping the startup achieve an acquisition by industry leader DraftKings.

Catalyst Black

Catalyst Black

Brand Identity Refinement

I refined Catalyst Black's visual identity for Super Evil Megacorp, creating a scalable brand system that works across mobile UI, marketing, and social platforms.

Contact


I bridge product design and brand design—so your app and your marketing site don't feel like they came from different companies. If you're building something new or refining what exists, let's talk.

© Tony Voorhees. All rights reserved.